Be passionate about your work and you’ll be happy.
Beer, coffee, and wienerdogs also help.

My Solutionist Theory

I like to refer to myself as a Solutionist (it’s on the home page if you don’t believe me). So what does that mean besides making up words to suit my needs? Simply put, being a Solutionist is a process, not a formula. A formula produces expected answers. Everytime. Good ‘ol reliable formulas. And that’s great… If you’re an accountant. We’re talking about creativity. About delivering a message. Making an impact. Changing perceptions. There’s no reliable formula to get those results.

But a process? Now that is really where you can dig for some answers. A process is flexible. A process uses guiding principles, but let’s you have some freedom to move. It’s like sweatpants for messaging. The short of the long, a process lets you unhook from the expected, and sometimes that’s where the best solutions are found.

I work to find the best answer to a problem regardless of the expected path.

My History

I could bore you with a long, flowing story about me, but this is the internet. Frankly, I’m surprised you’ve read this much already. You could download my resume and get a good idea of where I’ve been. If you really want to hear the story, or have a conversation, you can contact me.